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Table of Contents
1 Business Analysis
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Great Tools For All Steps Of The Content Marketing Process Marketing Articles | December 30 Jameis Winston Jersey , 2015
Content creation and marketing are not easy. This is both a blessing and a curse for writers. The blessing is that if you know what you’re doing, you can easily rise to the top of a pile of &ldq...
Content creation and marketing are not easy. This is both a blessing and a curse for writers. The blessing is that if you know what you’re doing, you can easily rise to the top of a pile of “junk” articles that are weakly written, scarcely marketed Mike Alstott Jersey , and poorly produced. The curse is that learning how to accomplish this takes a lot of time and effort. Thankfully, there are numerous useful tools available online to make the process not only easier, but more fun. You can learn what it takes to create exciting content and actually convince people to read it.
?Think of writing and marketing your blog as giving a present to a friend. First, you need to create great content (this is the gift). Then Tampa Bay Buccaneers Jersey , you need to make it as visually appealing as possible (this is the wrapping). Finally, you must market your writing (this is the actual “giving” part of the process). There’s a difference between throwing the gift at your friend while yelling “OPEN IT NOW!” and handing it to them nicely with a hug. The same goes for the marketing process. These tools will walk you through all these steps to make the entire gift giving experience as fulfilling as possible.
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Ideas & Inspiration
The first step in the content marketing process is, of course, coming up with brilliant content. There is simply no possible way to gain readers and grow your brand if nobody is interested in what you have to say. If you’re teeming with ideas Michael Dickson Jersey , and you just need to start writing, then feel free to skip this section. If you’re like the rest of us, you occasionally need some help with finding content on a regular basis.
Some websites like Alltop and Feedly allow users to browse through a huge selection of categorized news articles from all over the web. You can even customize your preferences, so you only see the news that matches your interests or your chosen blogging topic. If you find inspiration throughout the day Shaquem Griffin Jersey , but you need a place to store it before you sit down to write, use Pocket. Pocket is an app that saves articles, website, videos L.J. Collier Jersey , tweets, etc. so you can view them any time you want.
Quora is another useful site for gathering insight and getting inspired. Users post questions across all topics. You can use the site to search for your topic, learn what people are genuinely curious about, and use that as inspiration for your blog content. Bonus: You can post an answer to any questions to draw readers back to your site. So it works as both a discovery website and a marketing tool.
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Content Creation
Once you feel adequately inspired Chris Carson Jersey , it’s time to start writing. If you have a topic (perhaps you only write about food because you have a cooking blog), head over to Ubersuggest. Ubersuggest takes your keyword and scans Google’s recent search results to tell you what related topics people are searching for the most.
In addition to quality content and effective writing, you need compelling visuals. Your post must have something to keep your readers’ attention. Thinglink and Haiku Deck are great tools to help with this process. ThingLink allows you to embed links into any photo you want. For instance, you can use a photo of yourself with thought bubbles leading to your Facebook Russell Wilson Jersey , Twitter, and LinkedIn accounts. Haiku Deck creates stunning slideshows, which you can use as part of your blog’s content or as a beautiful background.